9.1. Steps to Set Up Your Online Business
Below is a brief overview of the steps you need to take to create your online system to make you cash.
Buy a Domain Set Up Wordpress Create your website - make it detailed and professional. Make sure you have lots of information on your website about you and your business. Create a Landing Page within that website Put your product on that landing page Create a Facebook profile and link to your website Create a Linked In profile and link to your website Create a Google Plus profile and link to your website Register your business for Google Maps Make sure your website is mobile compatible (Easy with Wordpress - Just use a Plugin)
Some hosting providers include website building platforms in your account for free. This is common in some host providers, however be careful as some providers do not include this as part of your account.
Hostgator is a Host provider that includes all of this type of software in your account. www.hostgator.com
9.2. Wordpress
Wordpress is an excellent example of the type of software that is available and allows you to build a versatile website that is Search Engine friendly. This is very important.
I build my websites with WordPress and I recommend you do to if you don't already. There are other programs out there so feel free to use whatever - but make sure it is flexible, easy to use and fast.
Also make sure your software can deliver a website that is flexible and produces pages that allow you to have keywords in the names of the pages.
This is critical.
You will be building a large website. You need to plan for the future and a program like Wordpress will allow you to do this.
No doubt you may have already heard of Wordpress. This is an excellent website building program and allows you to build a website easily and quickly. This is what I use to build simple but informative websites that have many pages and products all based around a niche. I highly recommend you use this platform as it is versatile, search engine friendly provided you choose a well built template and easy to use.
There are two Wordpress website: wordpress.com and wordpress.org.
Wordpress.com hosts your website for you. This is good for making mini websites to point to your main site, however, they have rules about promoting commercial websites so you may find your work gets deleted quickly.
Wordpress.org is the same publishing platform and provides a ton of information and templates that can be added to your site. However, if you get a Hostgator account or a reputable account that has Wordpress included in the hosting, you will not need to bother too much with Wordpress.org as the software is preloaded in your Fantastico or similar interface.
9.3. This is the Last Thing You Want to do
You don't want to have to delete or move a page once you create it. This is the last thing you want to do.
If something you write or produce on your website becomes popular, you want to ensure it stays at the same address for many years to come as this one page can earn you significant income over a long time.
You want your website to be 'well built' and found easily by the search engines like Google, Yahoo and Bing. This will bring in a large percentage of your traffic and make you easy money.
Time and time again I changed my websites over and over as I thought rebuilding them would help.
All it did was teach me what did and didn’t work. If I had created for the long term in the beginning and left original pages in place from day one, they would be ranking well in the search engines provided the content was relevant.
If you do not know much about Wordpress, Hosting and Domain names, you are in for a relatively steep learning curve.
However, it isn't hard - it just takes time, so learn as much as you can and use any help you can get from your Host provider.
9.4. Wordpress Templates
You can find thousands of Wordpress templates online promising better conversions with better graphics and gimmicks for getting that extra sale. These things all waste your time.
You don't need to use a detailed template. I have found that the best thing you can do is keep it simple. I use a simple template like Twenty Twelve as it is coded correctly, flexible and simple enough to get your message across.
Keep it simple - keep your sales page clean and easy to read with relevant information that your customers want to hear. Accurate up to date information that is easily accessible and problem solving and it will convert better than any ridiculous looking over designed page designed by someone else who has no idea about your product or business.
9.5. Rules To Remember
Use Wordpress or Similar to create your website
Plan to Build Your Website for the Long Term - Try and Think ahead for your webpage addresses.
Comments: 0
Post a Comment